Made in Italy: how Italy turned craftsmanship into a global language

Made in Italy is the outcome of a long industrial, craft and cultural history. From post-war recovery and the economic boom to fashion, cars, design and food, Italy has learned to export more than products: it exports style, reliability and recognisability. Luxury is its most visible side, but not the whole story. Its strength also comes from industrial districts, small firms, applied technology and quality goods made for everyday life.

Made in Italy: how Italy turned craftsmanship into a global language
Made in Italy: how Italy turned craftsmanship into a global language Credits: Image generated with AI technology

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